# Social Media Consistency across NASPA social channels helps members locate and trust official accounts. Use approved account names, profile graphics, templates, and publishing practices. ## Social media essentials - **Names and handles:** Begin handles with NASPA and use the accepted group abbreviation or region number. Use the full group name on Facebook and LinkedIn. - **Profile images:** Use the approved no-tagline NASPA logo or official constituent group lockup, and preview circular crops before publishing. - **Account access:** Use an organization-managed email, multi-factor authentication, and at least two current administrators. - **Accessible publishing:** Add meaningful alternative text, caption video, use plain language, and keep essential content out of crop zones. - **Sensitive topics:** Pause and follow the established escalation process for emergencies, criticism, legal issues, or other high-risk topics. NASPA Brand Portal ## Social Media Resources Search social media templates and guidance, then narrow the results by audience, use, or source. 22 results · 22 individual resources AudienceUse or channelCollectionResource typeCategorySourceSort Showing Social Media resources ![Social - Announcement - Application Deadline Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMqAV25s.jpg) Template Announcements ### Social - Announcement - Application Deadline Highlight an approaching application deadline with a direct call to action. Canva · Staff access Social MediaSocial Media Templates Guidance Social Media ### Social Media Templates Browse all NASPA social templates for a variety of use cases. NASPA Guidelines ![Social - Announcement - Course Enrollment Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMsRFb7c.jpg) Template Announcements ### Social - Announcement - Course Enrollment Promote registration and enrollment windows for learning opportunities. Canva · Staff access ![Social - Announcement - Policy & Advocacy Update Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMkRBk3Y.jpg) Template Announcements ### Social - Announcement - Policy & Advocacy Update Share timely policy and advocacy news in a consistent format. Canva · Staff access ![Social - Announcement - Resource & Tool Launch Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMij7ilo.jpg) Template Announcements ### Social - Announcement - Resource & Tool Launch Introduce a new resource, publication, or member tool. Canva · Staff access ![Social - Data - 3-Point Takeaway List Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLWsCN5s.jpg) Template Data ### Social - Data - 3-Point Takeaway List Summarize three high-value findings or recommendations. Canva · Staff access ![Social - Data - Big Number Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLb4O1tU.jpg) Template Data ### Social - Data - Big Number Lead with one compelling figure and its context. Canva · Staff access ![Social - Data - Comparison Bar Chart Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLQUzWCc.jpg) Template Data ### Social - Data - Comparison Bar Chart Compare categories or results with a clear visual hierarchy. Canva · Staff access ![Social - Data - Donut Chart Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMixTs90.jpg) Template Data ### Social - Data - Donut Chart Present a proportional finding in an accessible visual format. Canva · Staff access ![Social - Membership - Award & Recognition Brand Template preview](/thumbnails/brand-templates/social-media/EAHPp2H1bwY.jpg) Template Member Stories ### Social - Membership - Award & Recognition Celebrate a member's award, achievement, or recognition. Canva · Staff access ![Social - Membership - Cohort Welcome Brand Template preview](/thumbnails/brand-templates/social-media/EAHPpw-uOpk.jpg) Template Member Stories ### Social - Membership - Cohort Welcome Welcome a new cohort and introduce its members to the community. Canva · Staff access ![Social - Membership - Day in the Life Takeover Brand Template preview](/thumbnails/brand-templates/social-media/EAHPp5c7aJM.jpg) Template Member Stories ### Social - Membership - Day in the Life Takeover Introduce a member-led social takeover and share a day in their professional life. Canva · Staff access ![Social - Membership - Professional Spotlight Brand Template preview](/thumbnails/brand-templates/social-media/EAHVkEFFSyE.jpg) Template Member Stories ### Social - Membership - Professional Spotlight Feature a member's role, perspective, and contribution. Canva · Staff access ![Social - Quote - Bold Text Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLfdY9WA.jpg) Template Quotes ### Social - Quote - Bold Text Use typography as the primary visual for a concise message. Canva · Staff access ![Social - Quote - Member Testimonial Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLXKEto8.jpg) Template Quotes ### Social - Quote - Member Testimonial Share an attributed member experience or endorsement. Canva · Staff access ![Social - Quote - Publication Excerpt Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLe1Wluk.jpg) Template Quotes ### Social - Quote - Publication Excerpt Highlight a short excerpt from a NASPA publication. Canva · Staff access ![Social - Quote - Speaker Brand Template preview](/thumbnails/brand-templates/social-media/EAHXLdxVGKo.jpg) Template Quotes ### Social - Quote - Speaker Pair a speaker statement with clear event attribution. Canva · Staff access ![Social - Webinar - On-Demand Recording Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMmGqdVw.jpg) Template Webinars ### Social - Webinar - On-Demand Recording Promote a recording after a live program concludes. Canva · Staff access ![Social - Webinar - Single Expert Brand Template preview](/thumbnails/brand-templates/social-media/EAHXM6YyhYI.jpg) Template Webinars ### Social - Webinar - Single Expert Feature a single presenter with event details and topic. Canva · Staff access ![Social - Webinar - Starting Soon Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMtTmJLk.jpg) Template Webinars ### Social - Webinar - Starting Soon Create urgency for an upcoming live session. Canva · Staff access ![Social - Webinar - Virtual Panel Brand Template preview](/thumbnails/brand-templates/social-media/EAHXMoN7P1Y.jpg) Template Webinars ### Social - Webinar - Virtual Panel Showcase multiple presenters in a balanced event layout. Canva · Staff access Social MediaSocial Media Best Practices Guidance Best Practices ### Social Media Best Practices Plan accessible, consistent, and effective NASPA social content. NASPA Guidelines Last updated: 2026-10-08 Live page: https://brand.naspa.org/social