# Typography

Consistency in typography ensures the NASPA brand remains recognizable and highly accessible across all platforms.

### Primary Typeface: Open Sans

Open Sans must be used for all digital graphics, website copy, printed reports, and official correspondence. Its readable, versatile character aligns with NASPA’s brand image. Do not use Lato in NASPA communications; any letterforms inside an official logo are fixed artwork, not a font specification.

[Get Open Sans](https://fonts.google.com/specimen/Open+Sans)

Open Sans

ABCDEFGHIJKLMNOPQRSTUVWXYZ  
abcdefghijklmnopqrstuvwxyz

0123456789

#### Approved Font Weights & Usage

Extra Bold

Primary Headlines & Titles

Bold

Section Headers (H2, H3)

Semi-Bold

Subtitles & Buttons

Regular

Standard Body Copy

Italic

Quotes & Citations

Last updated: 2026-10-08

Live page: https://brand.naspa.org/typography