NASPA Brand Portal

Find the right brand resource, faster.

Search NASPA brand guidelines, asset libraries, and ready-to-use templates from one place.

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Guidance for your role

Start with what applies to you

Constituent group volunteersFind your group logo, use templates, manage social accounts, work with partners, and know when MarComm review is required.Open volunteer guidance
Partners & the general publicUnderstand public access, permitted use, trademark restrictions, co-branding, and how to request written permission.Open partner guidance

Need review or support? Contact the MarComm team.

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Everything in its place

12 resources

Brand Essentials

Logos, colors, typography, identity elements, and foundational guidance.

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22 resources

Social Media

Ready-to-use posts for announcements, data, quotes, member spotlights, and webinars.

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26 resources

Events

Signage, name tents, email banners, Zoom backgrounds, and event materials.

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12 resources

Documents & Presentations

One-pagers, reports, presentations, and communications templates.

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1 resources

Video

Video guidance, approved bumper templates, and visual storytelling resources.

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3 resources

Constituent Groups

Group logos and guidance for regions, communities, and constituent teams.

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Recommended starting points

Featured resources

Guidance
Getting Started

For Constituent Group Volunteers

Start with the logos, templates, approvals, and publishing practices that apply to constituent group work.

NASPA Guidelines
Guidance
Getting Started

For Partners & the General Public

Understand public access, permitted use, trademark restrictions, co-branding, and written permission.

NASPA Guidelines
Guidance
Logos

Logo Guidelines

Find approved logo treatments, clear-space rules, co-branding guidance, and usage examples.

NASPA Guidelines
Guidance
Identity Elements

Brand Elements

Learn how to use the approved outlined diamonds, triangle groupings, gradients, and patterned backgrounds.

NASPA Guidelines
Guidance
Design System

Design System

Explore NASPA design rules, practical examples, interface components, accessible charts and tables, and viewable source code.

NASPA Guidelines
Guidance
Resource

Brand Kit Access

Learn how NASPA staff and constituent groups use their assigned accounts to find and work with approved Canva assets.

NASPA Guidelines

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